Developing Your Marketing Mindset: Real-World Lessons from Hospitality&nbsp;invites readers to see marketing not as pushing products, but as creating meaningful connections.Written by award-winning hospitality marketing strategist and Boston University professor Leora Halpern Lanz, this book draws on decades of industry and classroom experience to share real-world lessons for anyone&mdash;leaders, entrepreneurs, employees, students&mdash;who wants to think more strategically and act more purposefully, whether or not &ldquo;marketing&rdquo; is in their title.Through compelling examples and mini case studies, Leora shows how the principles of hospitality&mdash;anticipating needs, personalizing experiences, and building community&mdash;can elevate brands, inspire teams, and deepen loyalty. Readers gain tools to communicate with empathy, embed wellness, sustainability, and community into their work, and turn business goals into lasting human connection.A free bonus chapter,&nbsp;Marketing with Meaning,&nbsp;available at leoralanz.com (beginning September 15, 2025), demonstrates how conscious marketing drives profit and trust in any industry. This is marketing with intention&mdash;and with hospitality at its heart.Perfect for communicators, marketers, hospitality professionals, and service-driven leaders&mdash;anyone who believes there&rsquo;s more to marketing than just metrics. Everyone should have a marketing mindset.

Developing Your Marketing Mindset: Real-World Lessons from Hospitality invites readers to see marketing not as pushing products, but as creating meaningful connections. Written by award-winning hospitality marketing strategist and Boston University professor Leora Halpern Lanz, this book draws on decades of industry and classroom experience to share real-world lessons for anyone—leaders, entrepreneurs, employees, students—who wants to think more strategically and act more purposefully, whether or not “marketing” is in their title. Through compelling examples and mini case studies, Leora shows how the principles of hospitality—anticipating needs, personalizing experiences, and building community—can elevate brands, inspire teams, and deepen loyalty. Readers gain tools to communicate with empathy, embed wellness, sustainability, and community into their work, and turn business goals into lasting human connection. A free bonus chapter, Marketing with Meaning, available at leoralanz.com (beginning September 15, 2025), demonstrates how conscious marketing drives profit and trust in any industry. This is marketing with intention—and with hospitality at its heart. Perfect for communicators, marketers, hospitality professionals, and service-driven leaders—anyone who believes there’s more to marketing than just metrics. Everyone should have a marketing mindset.

Business Talk and Signing

Developing Your Marketing Mindset: Real-World Lessons from Hospitality

"What could be more magical than a writer who can flip from hilarity to darkness and back on the same page? Jennie Godfrey does this and more...in a voice that is as authentic as it is unforgettable." —Jenny Jackson,New York Timesbestselling author ofPineapple Street Join Barnes & Noble as we welcome Jennie Godfreyfor a live, virtual discussion of THE LIST OF SUSPICIOUS THINGSon Wednesday, January 14 at 3 PM ET for our B&N Midday Mystery Virtual series. This moving coming-of-age mystery is a heartwarming tale of friendships and first loves that captures the essence of Yorkshire in the time of the Ripper murders. Jennie will be in conversation with the New York Times bestselling author of All the Colors of the Dark, Chris Whitaker. Order your copy of the author's book now! Jennie Godfrey's THE LIST OF SUSPICIOUS THINGS-- On Sale: December 30, 2025 ------------------------- EVENT DETAILS: This is a live, free event. Registration is required to attend. Each registration must have a different email associated with it to gain entry. Please be sure your correct email is listed when you register and that your Eventbrite settings include updates on this event. This event will air as a Zoom Webinar. You MUST BE SIGNED INTO EVENTBRITE WITH THE EMAIL IN WHICH YOU PURCHASED THE TICKET to access the event. We highly recommend you CREATE AN EVENTBRITE ACCOUNT, as well as DOWNLOAD ZOOM & familiarize yourself prior to the event for the best possible experience. Access to the event will become available on the afternoon of the event, Wednesday, January 14, at 3 PM ET / 2 PM CT / 1 PM MT / 12 PM PT. Access to the event will become available via: OPEN IN ZOOM button in your Eventbrite account (found under “Tickets” --> “Go to online event page”) OR your event ticket confirmation email. Two hours prior to the event, you will receive a separate email FROM ZOOM with a personalized access link. You may also use this to enter the event. You will receive reminder emails from Eventbrite before the event. You may also access the event through the reminder email, HOWEVER YOU MUST BE SIGNED INTO EVENTBRITE WITH THE EMAIL IN WHICH YOU PURCHASED THE TICKET. You may be asked to re-enter the email in which you purchased this ticket to re-validate. GUIDELINES: Disruptive Conduct: Barnes & Noble wants to create a safe virtual space for all. You acknowledge and agree that Barnes & Noble reserves the right to remove you from the Virtual Event if B&N, in its sole discretion, determines that your participation or behavior create a disruption or hinder the Virtual Event or the enjoyment of the Virtual Event content by other attendees. Recording, Live Streaming, and Videotaping. Participants may not record or broadcast audio or video of Barnes & Noble Virtual Events. Please note that Eventbrite is the only authorized dealer for this event. Each person must be registered to enter. We cannot guarantee a replay of the program. Please keep this in mind before registering for a ticket. Event guidelines are subject to change. ---------------------------------------------------------------------- ABOUT THE LIST OF SUSPICIOUS THINGS: Twelve-year-old Miv is panicking. Life has been complicated since her mom got sick, and now her dad is talking about wanting to move their family away from the town Miv has lived in her whole life—because of the murders. Young women are dying, everyone is afraid, and no one knows who the culprit might be. But as far as Miv is concerned, leaving Yorkshire and her best friend Sharon simply isn't an option, no matter the dangers lurking round their way; or the strangeness at home that started the day Miv's mum stopped talking. Perhaps if she could solve the case of the disappearing women, they could stay after all? So, Miv and Sharon decide to make a list: a list of all the suspicious people and things on their street. People they know. People they don't. But their search for the truth reveals more secrets in their neighborhood, within their families—and between each other—than they ever thought possible. What if the real mystery Miv needs to solve is the one that lies much closer to home?

Jennie Godfrey celebrates THE LIST OF SUSPICIOUS THINGS with Chris Whitaker #BNMiddayMystery

Join Barnes & Noble as we welcome #1 New York Times bestselling author Ross Montgomery for a live, virtual discussion of THE MURDER AT WORLD'S ENDon Thursday, January 15 at 3PM ET as part ofB&N Midday Mystery Virtual Event series. In this locked-room mystery, secrets, murder, and mayhem collide as an unlikely sleuthing duo—an under-butler and a foul-mouthed octogenarian—hunt a killer in a manor sealed against the end of the world. Ross will be in conversation with a special guest. ---------------------------------- This is a live, ticketed event. You must have a ticket to gain access. Please be sure your correct email is listed when you purchase and that your Eventbrite settings include updates on this event. For book-based tickets: This is for US-based customers ONLY (NO P.O. Boxes), excluding Puerto Rico; P.O. Boxes and all international addresses. Any non US orders, Puerto Rico or P.O. Box mailing addresses will be cancelled and refunded. Books will be mailed AFTER the completion of the live event; please allow ample time for shipping, typically 8-10 business days. Each ticket must have a different email associated with it to gain entry. Any repeated emails will be cancelled and refunded. TICKET INFORMATION: **THERE ARE TWO TICKET OPTIONS: THE MURDER AT WORLD'S END Admission- $39.65 (Admission + Book with Signed Bookplate/tax/shipping): **LIMITED QUANTITY AVAILABLE**: A ticket PER PERSON includes: One copy of THE MURDER AT WORLD'S ENDwith signed bookplate. Admission to the virtual event space with Ross Montgomery. B&N MIDDAY MYSTERY GENERAL ADMISSION: A ticket PER PERSON includes: Admission to the virtual event space with Ross Montgomery. EVENT DETAILS: Each registration must have a different email associated with it to gain entry. Please be sure your correct email is listed when you register and that your Eventbrite settings include updates on this event. This event will air as a Zoom Webinar. You MUST BE SIGNED INTO EVENTBRITE WITH THE EMAIL IN WHICH YOU PURCHASED THE TICKET to access the event. We highly recommend you CREATE AN EVENTBRITE ACCOUNT, as well as DOWNLOAD ZOOM & familiarize yourself prior to the event for the best possible experience. Access to the event will become available on the afternoon of the event, Thursday, January 15, at 3 PM ET / 2 PM CT / 1 PM MT / 12 PM PT. Access to the event will become available via: OPEN IN ZOOM button in your Eventbrite account (found under “Tickets” --> “Go to online event page”) OR your event ticket confirmation email. Two hours prior to the event, you will receive a separate email FROM ZOOM with a personalized access link. You may also use this to enter the event. You will receive reminder emails from Eventbrite before the event. You may also access the event through the reminder email, HOWEVER YOU MUST BE SIGNED INTO EVENTBRITE WITH THE EMAIL IN WHICH YOU PURCHASED THE TICKET. You may be asked to re-enter the email in which you purchased this ticket to re-validate. GUIDELINES: Disruptive Conduct: Barnes & Noble wants to create a safe virtual space for all. You acknowledge and agree that Barnes & Noble reserves the right to remove you from the Virtual Event if B&N, in its sole discretion, determines that your participation or behavior create a disruption or hinder the Virtual Event or the enjoyment of the Virtual Event content by other attendees. By registering for a paid Barnes & Noble Virtual Event Ticket, you agree not to share, sell or trade your access. If Barnes & Noble determines that you have violated this policy, B&N may cancel your access, retain any payments made by you, and ban you from future Virtual Events. Recording, Live Streaming, and Videotaping. Participants may not record or broadcast audio or video of Barnes & Noble Virtual Events. This is a US-based event ONLY, and please allow ample time for delivery. Due to complications around shipping during the pandemic, delays can be common. All tickets include the cost of shipping to domestic, non-P.O. Box addresses only. Please note that Eventbrite is the only authorized dealer for this event. Each person must have a ticket to enter. REFUNDS: We cannot guarantee a replay of the program. Please keep this in mind before purchasing a ticket. There will be no refunds for missing the live event. Event guidelines are subject to change. _______________________________________________________________________ ABOUT THE MURDER AT WORLD'S END: Cornwall, 1910. On a remote tidal island, the Viscount of Tithe Hall is absorbed in feverish preparations for the apocalypse that he believes will accompany the passing of Halley's Comet. The Hall must be sealed from top to bottom—every window, chimney, and keyhole closed off before night falls. But what the pompous, dishonest Viscount has failed to take into account is the danger that lies within... By morning, he will be dead in his sealed study, murdered by his own ancestral crossbow. All eyes turn to Stephen Pike, Tithe Hall's newest under-butler. Fresh out of Borstal for a crime he didn't commit, he is the wrong man in the wrong place at the wrong time. His unlikely ally? Miss Decima Stockingham, the foul-mouthed, sharp as a tack, eighty-year-old family matriarch. Fearless and unconventional, she relishes chaos and puzzles alike, and a murder is just the thrill she's been waiting for. Together, this mismatched duo must navigate secret passages, buried grudges, and rising terror to unmask the killer before it's too late... ABOUT ROSS MONTGOMERY: Ross Montgomery is the author of award-winning books for children. His novels have been twice shortlisted for the Costa Children’s Book of the Year and twice selected for the Waterstones' Children’s Book of the Month, as well as chosen for the Sunday Times "Top 100 Modern Children’s Classics." His latest, I Am Rebel, was a B&N "Our Monthly Pick" and was an immediate bestseller, chosen by Waterstones as their Children's Book of the Year 2024. He lives in London with his wife, a baby, and a cat named Fun Bobby. The Murder at World's End is his first adult novel.

Ross Montgomery celebrates THE MURDER AT WORLD'S END #BNMiddayMystery

Freida McFadden's DEAR DEBBIE and LJ Ross's IMPOSTOR with Hank Phillippi Ryan #BNMiddayMystery

Join Barnes & Noble as we welcome #1 New York Times bestselling author,Kerri Maniscalco, for a live, virtual discussion of her new action-packed fantasy romance standalone, THRONE OF NIGHTMARESExclusive Editionon Thursday, February 12 at 7PM ET. Set in Maniscalco's massively popular Kingdom of the Wicked world, abook of dangerous magic draws two readers into a perilous quest to find it—and their own happy ending. Kerri will be in conversation with New York Times bestselling author of Knight and the Moth, Rachel Gillig. BONUS!: Your ticket for admission includes a copy ofTHRONE OF NIGHTMARESExclusive Editionthat featuresa beautiful unique cover and additional bonus content, including private love letters between the main characters and recipes for a delicious new Cocktail and Mocktail! ------------------------- This is a live, ticketed event. You must have a ticket to gain access. Please be sure your correct email is listed when you purchase and that your Eventbrite settings include updates on this event. For book-based tickets: This is for US-based customers ONLY (NO P.O. Boxes), excluding Puerto Rico; P.O. Boxes and all international addresses. Any non US orders, Puerto Rico or P.O. Box mailing addresses will be cancelled and refunded. Books will be mailed AFTER the completion of the live event; please allow ample time for shipping, typically 8-10 business days. Each ticket must have a different email associated with it to gain entry. Any repeated emails will be cancelled and refunded. TICKET INFORMATION: THRONE OF NIGHTMARES with Signed Bookplate- $38.17 (Admission + Book + Signed Bookplate/tax/shipping): **LIMITED QUANTITY AVAILABLE**: A ticket PER PERSON includes: One copy of THRONE OF NIGHTMARESExclusive Editionwith signed bookplate and oneart print of the main characters. Admission to the virtual event space with Kerri Maniscalco and Rachel Gillig. EVENT DETAILS: Each registration must have a different email associated with it to gain entry. Please be sure your correct email is listed when you register and that your Eventbrite settings include updates on this event. This event will air as a Zoom Webinar. You MUST BE SIGNED INTO EVENTBRITE WITH THE EMAIL IN WHICH YOU PURCHASED THE TICKET to access the event. We highly recommend you CREATE AN EVENTBRITE ACCOUNT, as well as DOWNLOAD ZOOM & familiarize yourself prior to the event for the best possible experience. Access to the event will become available on the afternoon of the event, Thursday, February 12, at 7 PM ET / 6 PM CT / 5 PM MT / 4 PM PT. Access to the event will become available via: OPEN IN ZOOM button in your Eventbrite account (found under “Tickets” --> “Go to online event page”) OR your event ticket confirmation email. Two hours prior to the event, you will receive a separate email FROM ZOOM with a personalized access link. You may also use this to enter the event. You will receive reminder emails from Eventbrite before the event. You may also access the event through the reminder email, HOWEVER YOU MUST BE SIGNED INTO EVENTBRITE WITH THE EMAIL IN WHICH YOU PURCHASED THE TICKET. You may be asked to re-enter the email in which you purchased this ticket to re-validate. GUIDELINES: Disruptive Conduct: Barnes & Noble wants to create a safe virtual space for all. You acknowledge and agree that Barnes & Noble reserves the right to remove you from the Virtual Event if B&N, in its sole discretion, determines that your participation or behavior create a disruption or hinder the Virtual Event or the enjoyment of the Virtual Event content by other attendees. By registering for a paid Barnes & Noble Virtual Event Ticket, you agree not to share, sell or trade your access. If Barnes & Noble determines that you have violated this policy, B&N may cancel your access, retain any payments made by you, and ban you from future Virtual Events. Recording, Live Streaming, and Videotaping. Participants may not record or broadcast audio or video of Barnes & Noble Virtual Events. This is a US-based event ONLY, and please allow ample time for delivery. Due to complications around shipping during the pandemic, delays can be common. All tickets include the cost of shipping to domestic, non-P.O. Box addresses only. Please note that Eventbrite is the only authorized dealer for this event. Each person must have a ticket to enter. REFUNDS: We cannot guarantee a replay of the program. Please keep this in mind before purchasing a ticket. There will be no refunds for missing the live event. Event guidelines are subject to change. _______________________________________________________________________ ABOUT THRONE OF NIGHTMARES: “Beware of waking the gods, their dreams are often our nightmares...” A book of dangerous magic draws two readers into a perilous quest to find it—and their own happy ending—in this action-packed standalone fantasy romance from New York Timesbestselling sensation Kerri Maniscalco. A prince who prefers games of the head to those of the heart. Prince Sloth hates leaving his enchanted library, but when a forgotten deity threatens the very fabric of the Underworld, he’s thrust into a race against time. He must find the Book of Nightmares—an ancient artifact that has the power to break worlds—before it unleashes a deadly game to free its master, the Goddess of Night. When a betrayal leaves him marked, and desperate, his path collides with a young woman who possesses the legendary Phoenix Tear—a portal stone unlike any other. A librarian who is all sweet sunshine…until she burns. Lore Brimstone has always loved getting lost in a book—but she never meant literally. Yet, after visiting a traveling caravan, she quickly finds herself transported to a terrifying but oddly familiar world—with an icy, calculating prince at her side. Realizing they are living out her favorite novels one by one, they face off against an increasingly dark magic as they try to survive the story. A twisted tale that means they can’t trust themselves—or their hearts. As Lore and Sloth navigate the pages of her beloved novels gone wrong, she must channel her inner main character to defeat the Book of Nightmares before the wall between the gods and mortals comes crashing down, dooming them all. ABOUT KERRI MANISCALCO: Kerri Maniscalco grew up in a semi-haunted house outside New York City, where her fascination with gothic settings began. In her spare time she reads steamy romance novels, cooks all kinds of food with her family and friends, and drinks entirely too much tea while discussing life's finer points with her cats. She is the author of two #1 New York Times bestselling series; the Kingdom of the Wicked trilogy and the Stalking Jack the Ripper quartet. ABOUT RACHEL GILLIG: Rachel Gilligwas born and raised on the California coast. She is a writer and a teacher, with a B.A. in Literary Theory and Criticism from UC Davis. If she is not ensconced in blankets dreaming up her next novel, Rachel is in her garden or walking with her husband, son, and their poodle, Wally.

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